Good grief. I’m watching a Channel 9 video of Lewis Levin, http://download.microsoft.com/download/e/1/0/e104e3b9-cf77-40fd-930c-c2e7880a8ac7/OBA2.wmv, and he’s talking about the Office Business Applications strategy. It’s a good strategy. It’s a strategy that has been executed by Microsoft’s customer for over a decade. Get this: Microsoft has discovered that Microsoft Office is actually where businesses spend most of their time… despite what enterprise systems they are using. Ugh.
To be fair, this shift occured a couple of years ago, but it’s just now with the release of their Office 2007, including SharePoint, and CRM 3.0, and SQL2005 and Business Scorecard Manager that Microsoft has taken the bull by the horns and told people that they were releasing product that ‘works the way you do.’ Big step forward… especially for partners, who’ve been selling this way for years.
Give the video a listen.
